Do women wear red to advertise their fertility?
WASHINGTON D.C. — That little red dress or pink sweater may be sending more of a message than you think: it could be an overt sign of a woman's fertility, a new study suggests.
In the study, 124 women ages 18 to 47 were asked what color shirt they were wearing, and when they had their last period. From the latter question, researchers calculated which women in the study were currently at the peak of fertility in their cycles (about six to 14 days after the last period).
Those who were wearing red or pink were about three times more likely to be at peak fertility than those who wore other colors, the study found.
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