Thursday, May 16, 2013

Intel CEO Paul Otellini Draws the 'History of the Computer Industry' in 1 Chart

From 2000 units sold at $10,000 a pop to a billion units sold at $100 a piece. 

Otellini_lecture2.gif  

As I wrapped up the last interview with Intel's outgoing CEO, Paul Otellini, for my feature on his legacy, he strode over to the whiteboard in the conference room. As he began to draw, he joked that he was showing me the "history of the computer industry in one chart." (I'm not sure if he knew 'in one chart' posts are one of our specialties.)

He'd shown this chart to Intel's management in 2005, two years before the iPhone, and long before smartphone ubiquity. And yet it describes the movement of computing devices from expensive machines ($10,000) to very cheap machine ($100). It was a call for Intel to understand that it would have to do very different things to succeed in a $100 computer world than in a $1000 computer world. Here's how I described it in the story:

For the rest of the story: http://www.theatlantic.com/technology/archive/2013/05/intel-ceo-paul-otellini-draws-the-history-of-the-computer-industry-in-1-chart/275919/

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